Industry Insights That Could Impact Your Business

Today we are in the middle of a commercial revolution. The transformation of businesses has lead to the following changes in the industry: mobility, cloud computing, and big data.


  • The proliferation of mobile devices, applications, and operating systems has led almost every business  to leverage the growth of mobile technology. The increasing trend toward customization of information technology and Bring Your Own Device (BYOD) is bringing mobile devices and consumer applications into the enterprise, increasing employee productivity and enabling them to respond quickly to changes and disruptions. Mobility also reduces equipment costs and gives employees a sense of employment and freedom through better access to information.
  • The result is that workers work outside the office more than before. However, as companies leverage the increased mobility of workers, there are associated challenges. An important concern for IT departments is the information security of the company. This issue can be resolved by developing and implementing device management policies and standards. The second challenge is the impact that mobility has on employees, who often struggle to maintain a work-life balance. BYOD has extended the working day so that we do not return to regular business hours from 9:00 am to 5:00 pm One participant said, for example, “I work at home. so it’s easy to work all the time.” Another said, “I clicked 51% because I need to sleep at some point.

Big data

  • The amount of data available to businesses today is extremely important and is increasing significantly each year. The changing data frequency and the dissipation of data sources such as mobile devices and social media lead to an overflow of unstructured data. Behind this huge amount of data you can find important information about customers, operating costs and other important aspects of the business.
  • Companies that use this data quickly and extensively can make better informed decisions faster and gain competitive advantage. How do you handle hundreds of billions of data lines? In-memory computing helps organizations to manage, process, and analyze large, complex incoming data. By leveraging big data through analytics, companies benefit from several key benefits to business success. The biggest advantage, according to 26 percent, is better information and higher operational efficiency. The second most important advantage of big data is competitiveness (24%). As one interviewee puts it: “Information is knowledge, knowledge is power”.

Cloud computing

  • Cloud computing helps companies of all sizes and industries to compete at a higher level. With cloud computing, traditional on-premise software and systems that require large investments are no longer needed. The cloud enables organizations to share, store and use resources more easily, affordably and flexibly. It also provides a high-performance infrastructure on mobile devices that allows for wide acceptance.
  • Cloud computing has also enabled more efficient business processes. For example, current computer technology in memory has reduced the transaction times from something that could have taken from 45 minutes to six seconds. Many companies already use cloud computing and benefit from it. According to the SAP survey, 28% of business people believe that resilience and scalability are the biggest benefits of cloud computing. In addition, 22 percent believe that ROI or cost-effectiveness and improved access to information are key benefits.